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Not All Shoplifters Are the Same: Why Different Theft Methods Require Different EAS Strategies

Steve Jacobs

Shoplifters are not the same…

Two recent retail theft cases highlight an important reality for store owners: shoplifting is not one size fits all. In one North Carolina case, a woman was accused of concealing unpaid clothing inside a trash can at Walmart. Police said she had previously been ordered not to be at that store, and the case also involved children left in a vehicle during the incident. In a separate Florida case, police said two suspects tied to more than 40 retail theft incidents across several states were arrested at an Ulta Beauty store, with one suspect booked on a charge that included tampering with a security device.

These are very different theft scenarios, and that matters.

One appears to be a more chaotic, concealment based incident. The other looks like the kind of organized, repeat retail crime that moves from store to store, often with a method, a target, and a plan. Retailers who treat all theft the same often leave themselves exposed. The better approach is to recognize that different offenders have different motivations, different levels of sophistication, and different vulnerabilities. That is where EAS theft prevention becomes critical.

The first type: opportunistic or unstable shoplifting

Many theft incidents are not carried out by highly coordinated crews. They may involve impulsive decisions, concealment inside the store, prior trespass issues, distraction, or erratic behavior. In the Walmart case, authorities alleged unpaid clothing was hidden inside a trash can, which is a classic concealment tactic rather than a sophisticated bypass attack.

For this kind of theft, retailers need systems that create friction early. Visible EAS pedestals at the exit, properly applied tags or labels, reliable detachers at checkout, and good front end procedures can all help reduce success rates. In many cases, the goal is not just to catch theft after the fact. It is to interrupt the attempt before the person leaves the store.

EAS works well here because it raises the risk for the offender. A concealed item is much harder to get out the door quietly if it is protected by an active security tag or label. Even when a theft is still attempted, alarm events can alert staff, support incident documentation, and reinforce trespass enforcement.

The second type: organized retail theft

The Ulta case points to a very different threat profile. Police said the suspects were linked to more than 40 theft cases across several states, all involving Ulta locations. One suspect was also booked on a tampering with a security device charge. This is exactly the kind of pattern retailers should think about when building a more serious loss prevention strategy.

Organized retail crime is usually more deliberate. These offenders often learn store layouts, understand high resale merchandise, test staff response, and may attempt to defeat or remove security devices. In those cases, basic visual deterrence alone is not enough.

Retailers need layered protection, including:

  • strong EAS coverage at the exit

  • the right tag or label choice for the merchandise category

  • tag placement that is difficult to defeat quickly

  • secure detachers and disciplined point of sale controls

  • consistent alarm response procedures

  • camera coverage that supports incident review and case building

When theft crews travel across multiple locations, consistency matters. A chain is only as strong as its weakest store. If one location has poor tagging compliance, dead zones, weak exit coverage, or sloppy detacher control, that store becomes the easy target.

Why EAS still matters

Some retailers make the mistake of thinking EAS is only for basic shoplifting. In reality, EAS is valuable against both low level concealment theft and more organized repeat offenders.

For opportunistic theft, EAS increases perceived risk and reduces easy wins.

For organized retail crime, EAS becomes part of a broader system of deterrence, delay, and documentation. Even when a determined thief is willing to act, the right EAS setup can slow them down, force mistakes, increase visibility, and support stronger case development.

That is especially important in incidents involving alleged security device tampering, like the Florida case. If offenders are actively trying to defeat protection, the answer is not less security. It is better security design.

The takeaway for retailers

The lesson from these two stories is simple: not all shoplifters are the same, so your theft prevention strategy should not be one dimensional.

Some offenders act impulsively. Some are repeat trespassers. Some conceal merchandise in simple ways. Others operate in organized patterns across multiple stores and may try to tamper with security devices. Recent reporting on the Florida arrest also emphasized interagency communication as part of the suspects’ apprehension, which mirrors an important retail lesson: better coordination leads to better outcomes.

Retailers should be asking:

Are we protecting the right items?

Are we using the right tag or label technology?

Are our exits properly covered?

Are our stores following the same tagging and alarm response procedures?

Are we making theft harder for both the impulsive shoplifter and the organized crew?

EAS is not a silver bullet, but it remains one of the most practical and cost effective ways to reduce theft, improve deterrence, and strengthen store level loss prevention. The key is using it intentionally, with the understanding that different theft problems require different countermeasures.

When retailers recognize that not all shoplifters are the same, they are in a much better position to stop them.